SINGAPORE – February 2022 – Aeton Lim was invited as guest speaker to a Fireside Chat for the Specialist Diploma in Professional Accounting class at Singapore Polytechnic. He joined fellow speaker Elton Ho, CEO of Malaysia's homegrown Ho Seng Kee wanton noodles brand and facilitator Roland Soh to discuss business strategy and strategic transformation.
Aeton Lim shared his perspectives on the challenges companies face in crafting, executing, and adapting their strategies in today's dynamic business environment. He also engaged in a lively discussion with Elton Ho, who shared his entrepreneurial journey and insights from building a successful F&B brand.
The Fireside chat provided students with valuable real-world perspectives on strategic thinking and the importance of adaptability and innovation in achieving business goals. Lim and Ho encouraged students to reflect on their own learning journeys and consider key questions such as:
- Where are you in your learning curve, and how can you translate those learnings into action?
- Which function is at the heart of your strategy, and how will you grow and defend it?
"It was an enriching experience to interact with the students at Singapore Polytechnic and share insights on business strategy and transformation," said Aeton Lim. "Elton's entrepreneurial journey provided a compelling example of how strategic thinking and adaptability can drive success."
Aeton Lim expressed his gratitude to Roland Soh and Elton Ho for their participation in the Fireside chat and wished the students the best in their capstone projects.
Singapore Polytechnic
Singapore Polytechnic is a leading institution of higher learning renowned for its industry-relevant programs and commitment to developing work-ready graduates.
NielsenIQ BASES
The Innovation Practice Area of NielsenIQ’s Strategic Analytics & Insights Division.
NielsenIQ
NielsenIQ is the world’s consumer intelligence company. We delivers The Full View™, the world’s most complete and clear understanding of consumer buying behavior that reveals new pathways to
growth. We created the concept of market share. We go where others cannot or will not go.
NielsenIQ Strategic Analytics & Insights division
The Strategic Analytics & Insights division provides a depth of expertise in a broad array of areas: innovation, predictive and prescriptive analytics, brand, and marketing effectiveness, tapping on vast data assets including consumption data, behavioral, implicit measurement.
NielsenIQ BASES
The Innovation practice, BASES, is a renowned champion of innovation success, from screening ideas to innovation forecasting and activation, across new ideas, concepts, products, packaging, pricing and advertising.
Aeton Lim: Aeton Lim - Innovation Consulting Manager,Strategic Analytics & Insights, Accredited Board Director
Singapore Polytechnic: Singapore Polytechnic
Singapore Polytechnic PACE Academy: Singapore Polytechnic PACE Academy
Read More: Insights & Articles