GLOBAL – January 2023 – Aeton Lim, Senior Innovation Business Analyst at NielsenIQ BASES, has been named a finalist for the Greenbook Future List 2023. This prestigious recognition celebrates the achievements and potential of insights professionals within the first 10 years of their careers.
Greenbook, a leading voice in the insights industry, describes the Future List as recognizing those who are "defining the future of market research and consumer insights – creating trailblazing technology, championing innovation, mentoring and setting examples for their colleagues, and laying the foundation to change the world of insights for the better."
"It's an honor to be recognized as a finalist for the Greenbook Future List," said Aeton Lim. "This recognition reflects the incredible support and mentorship I've received from my leaders and colleagues at NielsenIQ BASES."
Aeton expressed his gratitude for the guidance and encouragement he has received throughout his career, particularly from his mentors and seniors. He also acknowledged the inspiration he gained from NielsenIQ leader Kang Jen during his GEM acceleration program, where he learned the importance of leadership in providing a platform for young professionals to excel.
"We are all leaders in this changing world," said Aeton. "While we have limited time in our roles to influence and take action, I'm optimistic about the impact we can make collectively."
Aeton Lim is joined on the Greenbook Future List by his NielsenIQ BASES colleague Clarina Heng, further highlighting the company's commitment to fostering talent and innovation within the insights industry.
Greenbook
Greenbook is a leading global voice in market research and insights industry, providing companies and marketing professionals with the information, insights, and connections they need to stay ahead in an evolving industry.
NielsenIQ BASES
The Innovation Practice Area of NielsenIQ’s Strategic Analytics & Insights Division.
NielsenIQ
NielsenIQ is the world’s consumer intelligence company. We delivers The Full View™, the world’s most complete and clear understanding of consumer buying behavior that reveals new pathways to growth. We created the concept of market share. We go where others cannot or will not go.
NielsenIQ Strategic Analytics & Insights division
The Strategic Analytics & Insights division provides a depth of expertise in a broad array of areas: innovation, predictive and prescriptive analytics, brand, and marketing effectiveness, tapping on vast data assets including consumption data, behavioral, implicit measurement.
NielsenIQ BASES
The Innovation practice, BASES, is a renowned champion of innovation success, from screening ideas to innovation forecasting and activation, across new ideas, concepts, products, packaging, pricing and advertising.
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Greenbook Future List: Greenbook Future List
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